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Love In America 2025
Our Love Story to Humanity
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Tell us about love. Yes, you.
Love in America 2025 is part of our ongoing practice where we give space to our community and the stories that connect us to one another. This is our purpose and reason for being, to inspire global belonging by creating a living Love Story to Humanity. We’d love for you to join us.
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Black Ambition —
Decode the Encoded
Transforming ambition into access and opportunity
Black Ambition —
Decode the Encoded
Among founders of VC-backed companies, only 3% are Black or Latinx. Black Ambition, a nonprofit organization, aims to close this wealth and opportunity gap, by funding, connecting, and founding a movement to change the status quo.
We joined them to realize and amplify their mission, providing strategic program guidance, developing content, curriculum, and learning modules, and crafting and launching a campaign all while designing the culminating prize experience. Across our collaboration, our goal was to empower Black Ambition to effect sweeping change.
The Ask
Black Ambition was new, and they needed to connect to millions of people to amplify their mission and enact palpable change for the future.
Ambition to Mission
The heart of our platform was “Decode the Encoded,” a purpose-driven content series that provided unprecedented access to Black and Latinx leaders. We developed the strategic narrative framework, and created a permanent library of learning content in the form of Keynotes, Workshops, and Office Hours — all to help train, educate, and empower future founders.
The Idea
Create ongoing momentum for Black and Latinx success through a monetary prize, invaluable connections and mentorship, and access to education created by and for this community.
We worked directly with visionaries like Pharrell Williams and his non-profit YELLOW, an organization set to even the odds through education, and Virgil Abloh, the inimitable designer and artist. We also managed the relationship with Black Ambition’s streaming partner for the complex tech stack that enabled the event’s prize and virtual participation.
Being at the center of these collaborations allowed us to lead multiple teams and projects, making sure our expressions were cohesive and on mission across every single touchpoint. Instead of a single interaction, it was important that our content supported an ongoing experience setting participants up for continued support and success.
Big Love
We created an evergreen learning library; developed the prize journey to include fireside chats, live mentor sessions, and how-to’s; built and ran a live event with musical performances, keynote speeches, and an award’s ceremony; and concepted and launched a marketing campaign to accelerate its reach.
More than just the sum of its parts
Rather than just an event, monetary prize, or website, the culmination of Black Ambitions’ impact is an investment in a collective future, one that champions the belief that your ideas are capable of changing the world, and that we can — and must — fight for an equitable reality.
We created an evergreen learning library; developed the prize journey to include fireside chats, live mentor sessions, and how-to’s; built and ran a live event with musical performances, keynote speeches, and an award’s ceremony; and concepted and launched a marketing campaign to accelerate its reach.
More than just the sum of its parts
Rather than just an event, monetary prize, or website, the culmination of Black Ambitions’ impact is an investment in a collective future, one that champions the belief that your ideas are capable of changing the world, and that we can — and must — fight for an equitable reality.
We produced every part of Demo Day, Black Ambition’s live, 2-day digital event, creating its digital assets, running rehearsals and tech calls, operating a command center, and managing crowd participation with over 1000 attendees. It was an exemplary powerhouse of Black excellence, connection, and advocacy.
Cultivating Connection
From capturing dozens of humanist stories from cultural thought leaders, to producing a large scale, digital multi media awards ceremony, our close partnership was a crucial part of the organization's success.
Our dedicated team provided practical power behind Black Ambition's launch, ensuring that every touchpoint was valuable, thoughtful, and aligned with their ethos. But we also helped realize their strategic foundation, setting them up for years of impact.
By the Numbers
Done
3x Month Timeline
75+ Remote Collaborators
20+ Shoot Days
6x All Nighters
Delivered
Strategic story development as well as creative and event production at a planetary scale.
Our Roles
Narrative Storytelling
- Story Development
Brand Development & Design
- Experiential & Activations
- Content Strategy
- Art Direction
Creative Production
- Color Grading
- Crew Sourcing & Management
- Production Services
- Run of Show Execution
- Pre-Production & Logistics
- Budget Scenario Modeling
- Art Buying & Usage Negotiations
- Casting & Talent Handling
- Shoot Production
- Post Workflow Planning
- Video Editing
- Illustration
- Animation
- VO & Sound Design & Mix
- External Vendor Relations
Collaborators
Davis Priestley
Min Liu
Tomás Valladares
Janique Robillard
Noah Dunham
Jonathan Jenkins
Taylor Trujillo
Ken Miles
Natasha Michalowsky
Zak Marx
Garrett Stenson
Kaili Capito
Adam Yafai
Edwin Escoboza
Ashley Battle
Matt Noe
Alexander Julian
Brian Kinkley
Kalina Torino
Asa Featherstone IV
Matt Hogan
Alexander Gilbert
Fanny Texier
Jasia Kaulbach
DeeJuliano Scott
Cambria Matlow
Sariel H Friedman
Clint Snow
Arianna Star
Rayna Jensen
Executive Creative Producer
∙ Davis Priestley
Senior Creative Producer
∙ Min Liu
Creative Producers
∙ Tomás Valladares
∙ Janique Robillard
Technical Producer
∙ Noah Dunham
Post Producer
∙ Jonathan Jenkins
Associate Producer
∙ Taylor Trujillo
Speaker Engagement Manager & Strategist
∙ Ken Miles
Director
∙ Julián Campos
Creative Directors
∙ Natasha Michalowsky
∙ Zak Marx
Head of Strategy
∙ Garett Stenson
Head of Production
∙ Kaili Capito
DP
∙ Michael Landsberg
∙ Adam Yafai
Camera Operators
∙ Edwin Escoboza
∙ Ashley Battle
Designers
∙ Matt Noe
∙ Alexander Julian
Motion Designers
∙ Haydn Cieri
∙ Brian Kinkley
∙ Kalina Torino
Editors
∙ Asa Featherstone IV
∙ Matt Hogan
∙ Alexander Gilbert
∙ Fanny Texier
∙ Jasia Kaulbach
∙ DeeJuliano Scott
Assistant Editors
∙ Cambria Matlow
∙ Sariel H Friedman
Sound Mixer/Post
∙ Clint Snow
Color Correction
∙ Arianna Star
Writer
∙ Rayna Jensen
Let’s work
together
Our Love Story is a quarterly newsletter, exploring people, love, and story.