Revery Amazon Life With Fire Cover
Amazon

Life With Fire.

Photography Video

With the launch of Amazon’s Fire HD 8 Tablet set, Revery was tapped to partner in creating content to support the worldwide go-to-market effort. Our photography was to stay true to the style previously established for the Fire Tablet category: to walk the line between a modern home and conceptual studio environment, and to use bold colors and intentional propping to elevate the product.

Video was an opportunity to push the creative boundaries past previous launches for the category. Amazon proposed showing a connected house with talent seamlessly transitioning between rooms. A tight-turn delivery date was set and we brought on Director Jesse Rosten to bring this initial idea to a boarded and actionable shot list quickly.

Using a motion control robot with practical and stitched set builds, we captured video assets across a two-day shoot, followed by three days focused on photography. Our final push across the finish line in post led us through in-house editorial and VFX work to a :60, :30 and international edits with a half dozen languages. Our photography was retouched and delivered to round out the asset library.

Services

DISCOVERY + INSIGHTS
CREATIVE DEVELOPMENT
ART BUYING + USAGE NEGOTIATIONS
BUDGET SCENARIO MODELING
CASTING + TALENT HANDLING
PRE-PRODUCTION + LOGISTICS
CREW SOURCING + MANAGEMENT
EXTERNAL VENDOR RELATIONS
RUN OF SHOW EXECUTION
POST WORKFLOW PLANNING
MUSIC LICENSING + COMPOSITION
VFX + 3D + COMPOSITING
STILLS RETOUCHING
VO + SOUND DESIGN + MIX
DESIGN DEVELOPMENT
LOCALIZATION + LANGUAGE

Collaborators

Director

Jesse Rosten

Photographer

Chris Hornbecker

Executive Creative Producer

Chrissy Lucas

Senior Creative Producer

Alana Spears

Creative Producer

Melissa Garr Forrette