The Human Animal.

With Oracle account leads all around the world submitting ideas, our creative team worked with our client partners to identify which customers they wanted to highlight, and who had the most compelling stories to tell – all while navigating ever-shifting schedules and shooting capture windows. After choosing our potential candidates, we conducted additional research and development to ensure our stories were viable. In parallel, we worked to build a production plan for each, often internationally.

Because this was global shooting on a fairly quick timeline, our production planning and management had to be airtight – from travel arrangements for our crew and gear, to on-the-ground support in each location, to a rapid post and delivery schedule. We built multiple teams to tackle international shoots in overlapping succession, working with nimble local production support in each as needed. We bolstered our global crews with a core team at home in the Revery studio, a strong creative throughline, and optimized rolling post production.

The stories we told came from around the world. We found stories in India, in South Korea, in Scotland, Switzerland, and a little closer to home – Milwaukee, Wisconsin, and Atlanta, Georgia. In capturing these different Oracle stories, in these vastly different worlds, we uncovered a common thread: ultimately, no matter what product service or process, no matter how technological or ephemeral – there’s always a human on the other end, anchoring it down to earth.